EMF’s case study focused on ZEMBA’s history and approach as part of EMF’s overarching work, highlighting commercially driven collaboration.
Read an excerpt from the article below:
“Before 2023, companies looking to decarbonise their supply chains had no viable access to zero-emission shipping solutions. High costs and uncertain demand gave carriers little incentive to invest in zero-emission fuels, barring individual businesses from shifting the market. The Zero Emission Maritime Buyers Alliance (ZEMBA) emerged as a collective procurement initiative to aggregate demand and send a clear signal to shipping providers and policymakers for new shipping solutions.”
